Consider your personality was not implanted in you and it’s not concrete. It was primarily trained. The concept is controversial and either exciting or scary. If you are who you are because of how you’ve been shaped, then the truth is you can absolutely reshape yourself. This is a root cause issue of personal development. Ben Hardy joins us today and he takes the “personality profile” industry to task in a massive way. He just came out with his book of research on the topic, Personality Isn’t Permanent – Break Free From Self-Limiting Beliefs And Rewrite Your Story, which as of this writing is ranked in the top 1,000 books on earth in Amazon. Friends, every guest I have on this show has an incredible message to share. But sometimes they bring truly paradigm-shifting, revelatory information to divulge. This is one of those shows. Ben was with me over two years ago in episode 552 with his last book and message which was also…massive, “Willpower Doesn’t Work”. I refer to it so often in my life. Ben Hardy has a Ph.D. in Organizational Psychology, his website gets hundreds of thousands of views monthly. From 2015-2018, he was the #1 writer in the world on Medium.com and is always at the top of the rankings. His blogs have been read by over 100 million people and are published everywhere. Connect with Ben at benjaminhardy.com and get his 6-page “Future Self Checklist” and a 23-minute training with the best science from Personality Isn’t Permanent, for free. Get the book anywhere you buy books.